Who are we?

Who are we?

Who are we?


650 tonnes of food in only two weeks
In what started out as the Feed the Nation campaign on 7 April 2020, and partnering with funders, Pick n Pay customers, suppliers and welfare organisations, Feed the Nation Foundation has provided almost 28-million meals since lockdown began in March 2020.
The campaign is now a registered Public Benefit Organisation (PBO), officially known as
Feed the Nation Foundation. In the early stage of lockdown, the Feed the Nation team helped distribute 26 000 food hampers for development agency, Afrika Tikkun, packing and distributing 650 tonnes of food in only two weeks. Our partnerships have grown to include, among others, Joint Aid Missionaries (JAM), SA Harvest, Foodforward SA, The Kolisi Foundation, the Habana Foundation, Courage, Danone and Kellogg’s.

Most recently, in a partnership with the Western Cape and FoodforwardSA, the Foundation also began providing critical food assistance to those with compromised immune systems who are not well enough to work.
650 tonnes of food in only two weeks
Feed The Nation
Sprite bottles won’t end up in landfill sites.
Each food hamper is packed in two Green Pick n Pay reusable bags. So far, more than 300 000 Green Bags have been used. Each bag is made from two 500ml recycled Sprite bottles.

What we do

This collaborative effort provides food assistance to the most vulnerable in our country. To date we have helped feed schoolchildren, people living in shelters, aged-care facilities, orphanages and under-served communities, all of whom are experiencing severe hardship in this ongoing crisis.
Our relief efforts have been accomplished with the help of Pick n Pay customers and partnerships with corporates and other foundations both locally and internationally. 
Our major funders include the Kolisi Foundation, Afrika Tikkun, Courage Hout Bay, JAM, United Ways South Africa, Bryan Habana Foundation, Bethesda Fountain Of Healing Association, Mellon Educate, V&A Waterfront Holdings (Pty) Ltd, UNIMA – SA, Cycle Tour and the Stormers.
None of this would have been possible without YOU, our loyal customers. Our most heartfelt THANK YOU for your support. We continue to urge all South Africans to join us on our journey to Feed the Nation!

Thank you! We couldn’t have done this without you.

We urge every South African to continue with us on our journey to Feed the Nation.