Message from our founder, Suzanne Ackerman

As a nation, we are navigating a particularly challenging time. It’s often during the worst of times, that the very best in us emerges.

What these extraordinary times have given us is the chance to re-group and look at how we can do things differently – the opportunity to come together to do the most important work of all – ensuring the most vulnerable among us have access to food. While we trust the worst of the pandemic is behind us, countless communities continue to battle rampant unemployment and hunger, and the need for food assistance is as crucial now as ever. There is simply no way we would be able to provide the level of assistance we do without the continued support of our partners, our incredibly dedicated teams on the ground, and the generosity of our customers.

Together, we have been able to restore hope and dignity to the lives of thousands of
South Africans, but our job is far from done. Your partnership with Feed the Nation Foundation will enable us to reach even more vulnerable communities and make a fundamental difference to their lives. Our ethos of “doing good is good business” is at the heart of everything we do, and we look forward to welcoming you on our journey to Feed the Nation.

“Feed the Nation Foundation is Pick n Pay’s response to an existential threat to the food security of the nation, and how we can act as a conduit to reduce the hardship of people who struggle with the ability to feed themselves and their families as a result of circumstances beyond their control.”

Gareth Ackerman

Lorato Phalatse

“Too many South Africans go hungry in a country that produces so much food. Feed the Nation Foundation aims to ensure that families don’t go to bed hungry.”

“At its very essence, Feed the Nation is about bringing nourishment, hope and compassion to those rendered most vulnerable in our society. None of this work would be possible without the generous and ongoing support of our loyal customers, suppliers, vendors and partners. We urge ALL South Africans to join us on our journey to Feed the Nation!”

Vaughan Pierce

Ntombi Dludla

“Since its establishment at the onset of the pandemic, Feed the Nation, along with its generous partners, has been a source of strength and hope, with dedicated teams delivering food assistance to all those affected by natural disasters. The entire Boxer team is honoured to be part of this worthy nation-wide initiative."

Every donation counts

The overwhelming generosity with which the public has responded has made all the difference to our ongoing relief efforts. We have seen how even a small contribution can positively impact the life of someone in need. Through various campaigns and channels online and social media, as well as instore collections, we continually encourage our customers to make a donation and join us on our journeyto feed the nation.

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